ZenBusiness Acquires Digital Banking Startup Joust

ZenBusiness offer a digital plug-and-play model to help small businesses get up and running with such things as filing legal paperwork, tax filing, websites, domain names and other services; now they will be able to offer financial services with the news today that they have acquired Joust, a digital banking startup focused on freelancers and sole proprietors; Joust was founded in 2017 and had raised $4.6 million and rolled out to the public earlier this year; the acquisition grew out of partnership talks as both companies quickly realized that one platform with a complete set of offerings was more compelling than a partnership; Joust offered services through a tiered subscription model and made most of its revenue from payment processing and other fees; its key offering is an invoice financing product called PayArmour that guaranteed client cash flow. Banking Dive.

Peter Renton is the chairman and co-founder of LendIt Fintech, the world’s first and largest digital media and events company focused on fintech.

LendIt Fintech conducts three conferences a year for the leading fintech markets of the USA, Europe, and Latin America. LendIt also provides cutting-edge content all year long via audio, video, and written channels.

Peter has been writing about fintech since 2010 and he is the author and creator of the Fintech One-on-One Podcast, the first and longest-running fintech interview series.

Peter has been interviewed by the Wall Street Journal, Bloomberg, The New York Times, CNBC, CNN, Fortune, NPR, Fox Business News, the Financial Times, and dozens of other publications.

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