Online mortgage lender Lenda has plans to make the mortgage process last 30 minutes from start to finish; right now the company takes about 2 weeks to complete the process and has made more than $200mn worth or mortgages to date; Jason van den Brand, its co-founder and CEO, tells American Banker, "The big banks are working on technology that was built in the '70s. We cater to the customer who lives on their phone, laptop and tablet and shops online and compares online."; the biggest impediment is the appraisal process as that is still human intensive; the company has also been testing digital signatures by connecting via video chat with a notary. Source.
Roostify CEO Rajesh Bhat sat down with TearSheet to discuss the online mortgage market and stated we are still in the first quarter of the game; Roostify is an enterprise mortgage origination platform and has secured deals with JPMorgan Chase and Guild Mortgage; topics discussed include why mortgages are so hard to digitize, how banks have addressed the move to digital mortgages and how did Roostify come to be. Source.
SoFi acquired the engineering and product teams from mortgage startup Clara Lending; American Banker reported SoFi said of the deal it will help them to, “immediately ramp up our technical capabilities."; SoFi’s business is still reliant on student loan refinancing but this acquisition will allow them to increase their mortgage business in the next few years. Source.
43 percent of borrowers applied for a mortgage digitally, up from 28 percent last year but satisfaction scores were down according to J.D. Power; Craig Martin, director of the mortgage practice at J.D. Power, said in a press release, "A critical element of satisfaction is setting expectations, and this tends to be a weakness of technology.”; Customers also rated non bank lenders higher than their banking counterparts as borrowers look to new lenders who provide a more seamless experience. Source.