How do you get the customer to ride the elephant?

Sometimes you think there’s not much more to say about a subject. Then a friend sends you some links and suddenly you’re falling down another rabbit hole, this one all about banks and climate change. A friend of mine just shared a bunch of documents about banks’ funding of fossil …

Read the full article at: thefinanser.com

  • John K. White

    John has been in communications since graduating from Creative Communications at Red River College Polytechnic in Winnipeg in 1992. He launched one of Canada's first digital-only local news sites called Winnipeg First in 2007, which led to digital editor postings with the Winnipeg Free Press and Edmonton Journal. In 2012 he joined Bankless Times as managing editor, later becoming president and CEO. He and the Bankless Media co-founders completed a sale and exit in August 2021.