Facebook fintech unit rebranded as Novi

As part of its Meta rebrand, Facebook has renamed its financial services and payments group from F2 to Novi.

All fintech products – from WhatsApp P2P payments to Instagram shopping – will now come under Novi, the name of Facebook’s digital wallet.

Read the full article at: www.finextra.com

  • John K. White

    John has been in communications since graduating from Creative Communications at Red River College Polytechnic in Winnipeg in 1992. He launched one of Canada's first digital-only local news sites called Winnipeg First in 2007, which led to digital editor postings with the Winnipeg Free Press and Edmonton Journal. In 2012 he joined Bankless Times as managing editor, later becoming president and CEO. He and the Bankless Media co-founders completed a sale and exit in August 2021.