Even before the pandemic, mortgage originations were trending downward. Originations are expected to decrease in 2020 to $1.1 trillion, down 15% from 2019, according to the Mortgage News Daily. This has made for a fierce competitive landscape for high-quality mortgage leads in an industry that already sees deals made and lost in a matter of milliseconds.
The right CIM partner can dramatically increase speed to lead and speed to dial—and even level the playing field for smaller lenders. Fortunately, there is a simple solution to increasing your speed to lead.
Download this piece to discover why identity is your timeless weapon for expediting conversions by:
- Knowing your best leads instantly through identity verification
- Completing identities with partial or missing information in order to increase reach
- Scoring and prioritizing your leads based on their potential to convert
- Adding attributes such as demographics and estimated income/buying power to create more relevant messaging